Maccabi dress to impress
MACCABI Australia has joined the likes of the Port Adelaide Football Club, NRL’s St George Illawarra Dragons and all teams in the National Basketball League by recently signing sporting apparel giant ISC as its official uniform supplier.
MACCABI Australia has joined the likes of the Port Adelaide Football Club, NRL’s St George Illawarra Dragons and all teams in the National Basketball League by recently signing sporting apparel giant ISC as its official uniform supplier.
The four-year deal will see ISC design and provide high-quality uniforms and playing strips for the 2017 Maccabiah Games and Junior Carnival teams.
ISC’s CEO Brett Corrick, who was an athlete with both the 1993 and ’97 Australian Maccabiah teams, spoke of his pride and pleasure in this new partnership.
“There will be no prouder moment for me than to see the Australian Maccabiah team wear the ISC logo on the uniforms in 2017,” Corrick said.
Australia’s 2017 Maccabiah general manager Nikki Burger enthused about how the delegation will benefit from ISC’s expertise in custom-made clothing. “ISC brings such an exciting opportunity to develop a unique and strong Maccabiah uniform that will also flow through to our playing stripes and have the capacity to unite our team,” Burger said.
The deal will also open up options for Maccabi clubs all around Australia, with the country’s peak Jewish sporting body encouraging its many branches to seize the chance to work with ISC.
Maccabi Australia president Barry Smorgon OAM noted that ISC’s selection emerged from a large pool of submissions and was based on its strength across key areas such as quality, technical investment and customer focus.
“The interest from suppliers and manufacturers to partner with Maccabi is positive feedback that we are an organisation with much to offer,” Smorgon said. “We look forward to working with Brett and ISC to maximise this opportunity and continue to advance Maccabi and its brand value.”
ADAM BLAU
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